{"product_id":"9780228100850","title":"The Brain Book","description":"\u003cp\u003e  \u003ci\u003e\"There is something almost magical about a beautiful, colorful, well-illustrated book... It is definitely a useful special topic book in upper middle school and high school.\"\u003c\/i\u003e \u003cbr\u003e  --National Science Teachers Association Recommends   \u003c\/p\u003e\u003cp\u003e  \u003ci\u003e\"This volume is so much more than a beautifully illustrated coffee table book, it is both fascinatingly detailed and extraordinarily readable. No reference library, or lover of good books, should be without a copy.\"\u003c\/i\u003e \u003cbr\u003e  --Vancouver Sun   \u003c\/p\u003e\u003cp\u003e  \u003ci\u003eThe Brain Book\u003c\/i\u003e is a fascinating exploration of the most complex organ in the human body. Composed of billions of nerve cells, the brain controls our thoughts, movements, behavior and emotions and much more. This comprehensive, approachable and richly illustrated book explores such diverse topics as how we sense the world, consciousness and memory, disease and disorder, the aging brain, and spinal injury repair. Research moves fast in science and much has been learned since the book was first published in 2012.   \u003c\/p\u003e\u003cp\u003e  This new edition includes:   \u003c\/p\u003e\u003cli\u003e Redesigned and captions updated throughout \u003c\/li\u003e  \u003cli\u003e More than 100 new photographs added \u003c\/li\u003e  \u003cli\u003e Text reviewed in detail and updated to reflect the most up-to-date research and novel therapies \u003c\/li\u003e  \u003cli\u003e Genetic control of brain development \u003c\/li\u003e  \u003cli\u003e Genetic control of language \u003c\/li\u003e  \u003cli\u003e Spinal cord injury \u003c\/li\u003e  \u003cli\u003e Drug abuse \u003c\/li\u003e  \u003cli\u003e Stem cell therapy to treat brain disease \u003c\/li\u003e  \u003cli\u003e Williams syndrome. \u003c\/li\u003e  \u003cp\u003e  Hundreds of color images, including stunning 3D illustrations and scans, reveal the intricate workings of the brain and show the incredible details beyond what the eye can usually see.   \u003c\/p\u003e\u003cp\u003e  Clearly written in an accessible tone, \u003ci\u003eThe Brain Book\u003c\/i\u003e demystifies the fascinating and complex workings of the brain. It is a one-stop reference for understanding the brain and an essential selection for all schools and libraries, and for anyone who wants to further explore the intricacies of this incredible organ.   \u003c\/p\u003e","brand":"Ken Ashwell","offers":[{"title":"Firefly Books |  Paperback \/ softback | Trade paperback (US) |  2019-10-11","offer_id":46011329937663,"sku":"9780228100850","price":29.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0329\/9075\/7001\/files\/BNCImageAPI_db0b92ed-4b20-4fcd-afc7-a4208289dfeb.jpg?v=1723045427","url":"https:\/\/riverbookshop.com\/products\/9780228100850","provider":"River Bookshop","version":"1.0","type":"link"}